What Does TikTok’s “Corecore” Have to Do With Dada? Rhea Nayyar, δημοσίευση στο Hyperallergic [28/1/2023]
As art history buffs on the app have pointed out, both movements attribute meaning to the meaningless.
There’s a novel trend sweeping across TikTok known as “Corecore,” a sarcastic play on the suffix “-core” that web users tack onto a variety of different nouns in reference to niche aesthetics and micro-trends like bimbocore, glitchcore, and normcore. But as some users on the platform have pointed out, Corecore bears a striking resemblance to the century-old artistic movement known as Dada. Tiktok user @aamirazh and several other art history aficionados have highlighted how both operate through the “artist’s act of choice” to attribute meaning to the meaningless.
Remember when “cottagecore” had its moment and we all wanted to grow gardens, make bread (see: sourdough starter trend), and bounce on top of mushroom caps in the forest in response to our exhaustion with late-stage capitalism and overreaching technological reliance? Well, “Corecore” is stripped of the escapism elements that made “cottagecore” take off, confronting viewers with an onslaught of media tidbits stitched together and overlaid with melancholy orchestral (or piano) compositions and pseudo-deep talking points that waver between encouraging defeat and sparking a revolution.